A simple but mighty, one-hour workshop to help you get visible and credible online
Digital Basics for Your Second-Act Business
Your business doesn’t need complicated funnels, endless posting, or 12 different platforms. It needs the basics: done simple, and done in a way that finally makes sense.
I’ll show you the calm, clear approach to digital marketing that actually works for small business owners rebuilding, restarting, or finally getting serious about their online presence.
No overwhelm. No jargon. Just clarity.
SAVE MY SEATFEATURED IN:
This workshop is for you if:
You are a mid-career or semi-retired professional who is:
- Launching a service-based or consulting business
- Out of shape with current social-media norms
- Ready for a simple, straightforward way to build their presence
You don’t need marketing experience — you only need the desire to start something real and new.
KICK THE STRESS OF DOING SOCIAL MEDIA OUT THE DOOR!
Stop Googling Social Media Advice. You’ve Got Me Now.
If you’ve been spinning your wheels trying to “figure out” social media, your website, or email… this is where things get easier. You’ll learn the essential pieces every real small business needs to attract customers online — without stress, confusion, or tech overload.Â
You’ll walk away with:
- A simple starting plan for your digital presence
- A clear understanding of what actually matters (and what doesn’t)
- One or two small shifts that will immediately make your marketing feel lighter
DOES THIS SOUND FAMILIAR?
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“I know I need to show up online… I don’t know where to begin.”
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“I don’t want to post the wrong thing, so I don’t post at all.”
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“I don’t want to do stupid dance videos!”
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“I don’t have the time to build content and post.”
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"What do I post? Where do I post?"
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You worry people won’t take you seriously without a real online presence
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You feel behind compared to younger entrepreneurs who grew up online
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You dread spending hours experimenting only to feel invisible
Don’t Let These Things Stand in Your Way!
The Digital Basics Workshop will answer all of these questions and more!
ENROLL NOW
In this one-hour session you will learn:
- What a real digital presence needs — and what you can skip
- A simple 15-minute website plan you can build fast
- How to set up your email the right way so clients see you in their inbox, not spam
- What to post on social media to look credible and get noticed — no fancy video gear required
- A repeatable weekly content plan that works for consultants and solo business owners
- A “digital basics” checklist to help people find your business
Tuesday, December 9th
3:00 PM ET
In this 1-hour simple, workshop, I’ll walk you through the digital basics every second-act digital presence needs. No jargon. No overwhelm. Just clear steps you can start using today.
(Seriously… one hour is all you need to start feeling caught up.)
What to expect
Workshop details:
- Live via Zoom — easy to join from home
- Replay provided — you can rewatch anytime
- Simple slide deck and downloadable worksheet included
- Beginner-friendly — no tech-savvy required
After you sign up:
- You get an instant confirmation email
- You receive a prep checklist and Zoom link
- You get a reminder the day before
- After workshop: you get replay access + worksheet
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Social
Media
What's working,
Why it's not working, what's popular, tips & tricksÂ
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Web
Page
You need a simple page that shows authority, legitimacy, and search engine visibility
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Email
Setup
Do you know why your emails won't get opened? Why did they go into spam?
Testimonials
“As a small business owner, social media can feel overwhelming and distract from the services we offer. Despite my feeling confident in posting, Dave's extensive expertise offered valuable insights that I promptly incorporated. Whether you're a social media novice or consider yourself adept and looking to learn more, his guidance will help you create captivating content and grow your following.”
- Jenine C, UQ Mindfulness
Testimonials
I was so scared to post. I was so scared to even start to do a video. Dave truly helped me see the value and get over myself. I have now been posting on a regular basis and even have an email list, all because of him. Thanks Dave!
– Charis S. Prime To Nourish
This Bootcamp is for you if you want to know...
- What types of content are working now
- Best social media channel for your business.
- Where do I find content?
- Why you need a simple webpage
- How to prevent your emails going into SPAM.
- How to save time when you have so much else going on!
NICE TO MEET YOU
Hi! I'm Dave Gannon
I am a digital marketing veteran with over 13 years of experience building social media programs from the ground up for start-ups and Fortune 500 companies. I have managed websites and email campaigns, and created digital strategies for businesses of all sizes.
I know what works, and what doesn't because I stay up on all things digital - email, social, web.
Now, I guide mid-career professionals like you, step by step, from overwhelm to action — calming your mindset and building a clear plan so you can launch your business, consulting gig, or side hustle with confidence.
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